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#43 Milwaukee-Racine

March 2024 PPM 6+ Mon-Sun, 6a-12mid
Population: 1,503,800 (Black: 239,900) (Hispanic: 161,500)
Last Updated: 04-18-24 (Nielsen Subscribing Stations Only)

Station Format Owner Hol 23 Jan 24 Feb 24 Mar 24
WISN-AM News/Talk iHeartMedia 9.0 11.5 9.0 9.0
WKLH-FM Classic Rock Lakefront Communications 7.1 7.0 7.9 8.1
WRIT-FM Classic Hits iHeartMedia 8.9 6.1 7.1 6.9
WMIL-FM Country iHeartMedia 4.9 5.4 5.9 5.2
WMYX-FM Hot AC Audacy 4.9 5.2 5.9 5.0
WLDB-FM AC Milwaukee Radio Alliance 7.5 4.0 5.4 4.8
WJMR-FM Urban Lakefront Communications 3.2 3.0 3.6 4.0
WKKV-FM Urban iHeartMedia 4.1 4.6 4.4 4.0
WHQG-FM Rock Lakefront Communications 3.0 3.7 3.4 3.8
WXSS-FM CHR Audacy 4.1 4.1 3.7 3.7
WDRV-FM Classic Rock Hubbard Radio 3.0 4.0 3.5 3.4
WRXS-FM Oldies Lakefront Communications 3.3 2.2 2.8 3.1
WUWM-FM Public Radio Board of Regents of The University of Wi 2.5 2.2 2.6 2.9
WLUM-FM Alternative Milwaukee Radio Alliance 3.9 3.8 2.6 2.5
WRNW-FM Sports iHeartMedia 2.7 3.7 2.1 2.4
WXSS-FM-HD2 Urban Audacy 1.3 1.2 1.3 1.7
WHAD-FM Public Radio State of Wisconsin 0.8 1.2 1.2 1.3
WYMS-FM AAA Milwaukee School District 1.1 1.2 1.0 0.9
WZTI-AM Oldies Milwaukee Radio Alliance 0.7 0.6 0.7 0.7
WXSS-FM-STR CHR Audacy N/A 0.6 0.2 0.3
WAUK-AM Talk Civic Media N/A N/A N/A 0.2
WIIL-FM Rock Alpha Media 0.2 0.4 0.2 0.2
WSSP-AM Sports Audacy 0.2 0.2 0.2 0.2
WYMS-FM-HD2 Urban AC Milwaukee School District 0.2 0.4 0.2 0.2
WLIP-AM News/Talk Alpha Media 0.1 0.1 0.1 0.1
WMSE-FM College Milwaukee School of Engineering 0.2 0.2 0.2 0.1
WOKY-AM Sports iHeartMedia 0.2 0.2 0.2 0.1
WGKB-AM Talk Palm Beach Broadcasting 0.1 N/A N/A N/A
WJOI-AM Religious Lakefront Communications 0.1 0.1 0.2 N/A
WKTI-FM Sports Palm Beach Broadcasting 1.6 N/A N/A N/A
WMYX-FM-STR Hot AC Audacy 0.2 N/A N/A N/A
WTMJ-AM News/Talk Palm Beach Broadcasting 6.4 N/A N/A N/A
WXLC-FM Hot AC Alpha Media 0.1 N/A N/A N/A

Totals are Persons 6+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 6+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2024 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

Send corrections to RADIO ONLINE by clicking here.

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Broadcasters Foundation of America: Broadcasters Foundation of America held its annual breakfast during the NAB Show in Las Vegas, which honored several industry leaders. L-R: McVay Media President Mike McVay, Wiley Partner Kathleen Kirby, CBS and ABC Radio exec Don Bouloukos, RAB President/CEO Erica Farber, NBCU Local CRO & President Commercial Operations Frank Comerford, ABC Affiliate Relations Executive VP John Rouse, and ABC Radio Network President & ESPN Radio SVP Traug Keller.

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