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#161 Fort Smith AR

Fall 2018 Nielsen Audio Quarterly Report (Updated: 01-12-19)
12+ Population: 284,900 (Black: 12,300) (Hispanic: 22,000)
Surveyed: Spring/Fall

Station Spr 17 Fall 17 Spr 18 Fall 18 Format Owner
KOMS-FM 9.6 8.3 8.3 9.8 Classic Country Cumulus Media
KMAG-FM 8.1 7.7 8.3 8.8 Country iHeartMedia
KISR-FM 8.1 8.3 9.3 7.2 CHR Fred H Baker
KKBD-FM 5.6 6.1 5.7 5.5 Classic Rock iHeartMedia
KBBQ-FM 4.7 5.1 5.3 4.9 Rhythmic CHR Cumulus Media
KZBB-FM 4.3 4.2 3.7 3.9 Hot AC iHeartMedia
KWHN-AM 1.9 1.9 2.3 2.0 News iHeartMedia
KREU-FM N/A 0.6 1.3 1.3 Regional Mexican Fred H Baker
KFSA-AM N/A 0.6 1.0 1.0 New Country Fred H Baker
KUAF-FM N/A N/A N/A 1.0 News Board of Trustees of The University of A
KLSZ-FM 0.9 0.6 0.3 0.3 Country Cumulus Media

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2019 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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