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#136 Myrtle Beach SC

Fall 2018 Nielsen Audio Quarterly Report (Updated: 01-15-19)
12+ Population: 350,700 (Black: 55,300) (Hispanic: 17,300)
Surveyed: Spring/Fall

Station Spr 17 Fall 17 Spr 18 Fall 18 Format Owner
WRNN-FM 6.0 6.6 6.7 7.7 News Dick Broadcasting
WDAI-FM 5.5 6.0 6.4 6.4 Urban Cumulus Media
WGTR-FM 8.1 6.8 6.2 6.4 Country iHeartMedia
WWXM-FM 6.5 6.0 6.4 6.4 CHR iHeartMedia
WYAV-FM 6.5 6.6 6.2 5.9 Classic Rock Dick Broadcasting
WYNA-FM 3.1 4.2 3.6 4.1 Adult Hits iHeartMedia
WSYN-FM 3.9 4.2 4.1 3.4 Classic Hits Cumulus Media
WRXZ-FM 1.8 2.6 3.6 2.8 Rock iHeartMedia
WMYB-FM 2.9 2.4 2.1 2.3 CHR Dick Broadcasting
WEGX-FM 2.1 1.6 1.5 1.8 Country iHeartMedia
WKZQ-FM 2.9 2.4 2.6 1.8 Alternative Dick Broadcasting
WHMC-FM N/A N/A N/A 1.3 News South Carolina Educational TV
WLFF-FM 2.1 2.1 1.5 1.3 Country Cumulus Media
WMBJ-FM N/A N/A N/A 1.3 Christian CHR Radio Training Network
WSEA-FM 1.0 0.5 0.8 1.0 All Sports Cumulus Media
WWHK-AM N/A 0.8 0.8 1.0 Country Dick Broadcasting
WHQR-FM N/A N/A N/A 0.5 News Friends of Public Radio
WHQR-FM-HD2 N/A N/A N/A 0.3 Classical Friends of Public Radio
WLGI-FM N/A N/A N/A 0.3 Religious Regional Baha'i Council of The Southeast
WRWM-AM N/A N/A N/A 0.3 N/A Cumulus Media
WSCI-FM N/A N/A N/A 0.3 Classical South Carolina Educational TV

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2019 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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