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#171 Utica-Rome

Spring 2018 Nielsen Audio Quarterly Report (Updated: 07-20-18)
12+ Population: 251,600 (Black: 14,100) (Hispanic: 11,400)
Surveyed: Spring/Fall

Station Fall 16 Spr 17 Fall 17 Spr 18 Format Owner
WFRG-FM 12.6 13.8 10.9 13.0 Country Townsquare Media
WIBX-AM 7.4 4.1 5.5 7.0 News Townsquare Media
WLZW-FM 6.7 8.5 9.5 7.0 AC Townsquare Media
WODZ-FM 6.7 7.8 7.3 7.0 Classic Hits Townsquare Media
WOUR-FM 8.4 7.8 6.2 6.7 Classic Rock Galaxy Utica Licensee new
WSKS-FM 8.1 5.3 7.3 6.7 CHR Roser Communications
WBUG-FM 2.1 2.2 3.6 1.8 Country Roser Communications
WUTQ-FM 1.4 1.3 0.7 1.8 Talk Roser Communications
WBBS-FM 1.4 1.3 0.7 1.1 New Country iHeartMedia
WNTQ-FM 1.1 0.9 0.7 1.1 CHR Cumulus Media
WSYR-AM 1.1 0.9 0.7 0.7 News iHeartMedia

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2018 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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WBAL-AM/Baltimore: WBAL Radio and Hearst Stations announced the completion of a new studio for WBAL Radio. After many faithful years of service, the old studio was taken apart, walls were removed to make more room, and a new, multi-media facility was built. This new WBAL Studio space is based on Wheatstone Audio-Over-IP technology, using the latest LXE Console from Wheatstone. The console is designed to be fully flexible, with almost all buttons able to be custom programmed for the needs of the station.