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#95 Boise ID

Spring 2018 Nielsen Audio Quarterly Report (Updated: 07-27-18)
12+ Population: 562,800 (Black: 7,800) (Hispanic: 68,800)
Surveyed: Spring/Fall

Station Fall 16 Spr 17 Fall 17 Spr 18 Format Owner
KQXR-FM 4.4 4.7 3.7 7.5 Active Rock Scripps Broadcasting
KSAS-FM 3.8 5.0 3.9 6.2 CHR Townsquare Media
KSRV-FM 5.0 3.8 3.7 6.0 Adult Hits Iliad Media Boise D/D/a Impact Radio Gr
KWYD-FM 4.2 3.4 5.8 4.4 Rhythmic CHR Iliad Media Boise D/D/a Impact Radio Gr
KXLT-FM 4.0 3.9 4.7 4.4 AC Townsquare Media
KCIX-FM 5.2 4.5 2.8 4.0 Hot AC Townsquare Media
KAWO-FM 3.6 4.7 3.4 3.6 Country Townsquare Media
KQBL-FM 5.2 6.6 6.3 3.6 Country Iliad Media Boise D/D/a Impact Radio Gr
KZMG-FM 2.3 3.1 4.1 3.6 Hot AC Iliad Media Boise D/D/a Impact Radio Gr
KKGL-FM 2.9 3.4 3.7 3.5 Rock Cumulus Media
KTHI-FM 3.6 4.5 3.0 3.5 Classic Hits Scripps Broadcasting
KBOI-AM 6.3 4.5 7.3 2.7 News Cumulus Media
KKOO-AM 4.0 3.1 2.8 2.6 Oldies Iliad Media Boise D/D/a Impact Radio Gr
KRVB-FM 2.3 3.2 2.0 2.6 Alternative Scripps Broadcasting
KIDO-AM 2.5 3.2 3.4 2.4 News Townsquare Media
KIZN-FM 2.3 3.2 2.8 2.4 Country Cumulus Media
KJOT-FM 3.1 2.9 2.2 2.2 Rock Scripps Broadcasting
KQBL-FM-HD2 1.7 0.7 1.1 1.8 Country Impact Radio Group
KQBL-FM-HD3 1.1 1.3 1.1 1.8 Country Impact Radio Group
KQFC-FM 2.1 1.4 2.0 1.8 Country Cumulus Media
KTIK-FM 2.5 1.8 2.0 0.9 All Sports Cumulus Media
KFXD-AM N/A 0.9 0.7 0.2 All Sports Townsquare Media
KNFL-AM 1.7 N/A N/A N/A All Sports Midwest Communications

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2018 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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