#100 Mobile

Fall Phase II Arbitrends (Updated: 12-14-18)
12+ Population: 535,800 (Black: 140,700) (Hispanic: 17,600)
Surveyed: Continuously

Station Spr 18 Sum 18 Fall P1 Fall P2 Format Owner
WKSJ-FM 6.4 8.4 7.9 6.8 Country iHeartMedia
WRKH-FM 6.2 7.0 6.6 5.8 Classic Rock iHeartMedia
WMXC-FM 4.2 4.5 4.5 5.4 AC iHeartMedia
WMXC-FM-HD2 2.5 2.4 2.9 3.2 AC iHeartMedia
WNTM-AM 1.1 1.5 1.7 1.3 News iHeartMedia
WABD-FM 5.3 N/A N/A N/A CHR Cumulus Media
WAVH-FM 3.1 1.5 N/A N/A News Bigler Broadcasting
WBLX-FM 11.5 N/A N/A N/A Urban Cumulus Media
WBUV-FM 0.3 1.5 N/A N/A News iHeartMedia
WDLT-FM 10.9 N/A N/A N/A Urban AC Cumulus Media
WGOK-AM 3.9 N/A N/A N/A Gospel Cumulus Media
WMEZ-FM 1.6 N/A N/A N/A AC Cumulus Media
WNSP-FM 1.2 1.5 N/A N/A All Sports Dot Com Plus
WXQW-AM 0.2 N/A N/A N/A News Cumulus Media
WZEW-FM 2.3 2.3 N/A N/A Alternative .com+

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2018 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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