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BIA Ups 2026 Local Ad Forecast to $186.1B


BIA Advisory Services has raised its 2026 U.S. Local Advertising Forecast to $186.1 billion, an increase of $1.6 billion from its April projection of $184.5 billion, with higher political advertising and continued mobile growth driving the revision. BIA's April forecast had projected $184.5 billion in total local advertising, including approximately $8.4 billion in political spending. More

Updated: September 15, 2026 RSS Facebook Newsletters News

Gemini XIII Adds Kelly Parker, Yea Podcast Slate
Kelly Parker
Kelly Parker
Gemini XIII is expanding its audio sales operation with the addition of veteran media executive Kelly Parker as Senior Vice President of Sales. Parker joins the company from Yea Networks. As part of the move, Gemini XIII will become the exclusive advertising sales representative for Yea Networks' podcast More

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Tracy Walker Named 2026 MIW Speak Up! Mentee
Tracy Walker
Tracy Walker
Mentoring and Inspiring Women in Radio (MIW) has named Tracy Walker, General Sales Manager for Connoisseur Media in Saginaw, MI, as the 2026 mentee for its Speak Up! Mentorship Program. Developed in partnership with Media Staffing Network and the late Laurie Kahn, Speak Up! is a year-long program for More

RAB Launches Audio Marketing Certification Program
Radio Advertising Bureau (RAB)
Radio Advertising Bureau (RAB)
RAB has launched Audio Marketing Professional (AMP), a new professional education and certification program designed to help marketers, agency professionals, media planners and buyers better understand and use radio and audio advertising. The self-paced program provides training on planning, buying, More

SiriusXM Puts SXM-11 Satellite Into Service
SiriusXM
SiriusXM
SiriusXM has placed its new SXM-11 satellite into operational service following the completion of in-orbit testing and handover by Intuitive Machines. SXM-11 is the most powerful satellite in SiriusXM's high-powered fleet and is designed to improve signal reception, expand coverage More

Audacy Adds 'Platypus Economics' to Podcast Slate
Platypus Economics
Platypus Economics
Audacy has entered into a partnership to exclusively handle sales and distribution for economist Justin Wolfers' podcast, "Platypus Economics." The podcast examines the economic forces behind news, culture and everyday decisions, with Wolfers seeking to make economic concepts accessible and useful to a broad More

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Premiere, Buzz Knight Launch 'Jersey Made' Podcast
Jersey Made
Jersey Made
Premiere Networks and Buzz Knight Media are launching "Jersey Made," a new podcast hosted by veteran media executive and consultant Buzz Knight that explores New Jersey's influence on American music. The series debuts Wednesday, September 16, through iHeartPodcasts. The premiere episode features former More

Scott Masteller to Retire from 97.5 The Fanatic
Scott Masteller
Scott Masteller
Beasley Media Group has announced that Scott Masteller, Program Director of WPEN-FM (97.5 The Fanatic) in Philadelphia, will retire December 31, concluding a radio career spanning more than 45 years. Masteller joined The Fanatic more than three years ago and has played a key role in the sports station's More

Tim Dukes Joins Collective Heads as Partner
Tim Dukes
Tim Dukes
Collective Heads has named veteran radio programmer and media executive Tim Dukes as its newest partner, adding more than four decades of programming and senior management experience to the multi-platform consulting and marketing group. Dukes most recently served as President of Hope Media Group from 2024 More

America's Morning News to Launch September 21
America's Morning News
America's Morning News
A new nationally syndicated morning news program, "America's Morning News," will launch Monday, September 21, providing stations with a replacement option following the conclusion of "America in the Morning." The weekday program, produced by AccuMinute and distributed by Talk Media Network, will More

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Audacy Study Finds New Rules for Podcast Advertising
''The New Rules of Podcast Advertising''
''The New Rules of Podcast Advertising''
Audacy has released a new "State of Audio" report that challenges some traditional assumptions about podcast advertising, finding that audience trust, host expertise and engagement can be more important to advertisers than the sheer size of a show's audience. "The New Rules of More

Beasley Deploys Futuri AI Platform Companywide
Beasley Media and Futuri
Beasley Media and Futuri
Beasley Media Group has deployed Futuri's TopLine Enterprise AI revenue intelligence platform across all of its markets under a multiyear agreement aimed at enhancing the company's sales process and providing local advertisers with more data-driven marketing strategies. The companywide rollout gives More

Study: ROI Focus Can Undercut Advertising Growth
Cumulus Media | Westwood One
Cumulus Media | Westwood One
An advertising industry's increasing focus on return on investment may actually be working against sales and profit growth, according to research examined in a new Cumulus Media | Westwood One Audio Active Group blog post. Pierre Bouvard, Chief Insights Officer of the Cumulus Media/Westwood One Audio More

Mollie Watson Joins Warm 98 for Afternoon Drive
Mollie Watson
Mollie Watson
Cumulus Media has named Cincinnati radio veteran Mollie Watson as afternoon host and Account Executive at AC WRRM-FM (Warm 98) in Cincinnati. Watson moves to Warm 98 after 16 years with WKRQ-FM (Q102), where she most recently hosted middays. She can now be heard on WRRM weekdays from 3-7pm. A Cincinnati More

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Miranda Khan Joins KCMO for Afternoon Talk Show
Miranda Khan
Miranda Khan
KCMO (Talk Radio 95.7 FM) in Kansas City has named veteran broadcaster and Kansas City native Miranda Khan as host of a new weekday afternoon program, "Miranda's Right." The show launches Monday, September 14, and will air weekdays from 4-7pm, expanding KCMO's lineup of live and local programming. The More

Danielle Costa Moves to Weeknights on 106.1 BLI
Danielle Costa
Danielle Costa
Cox Media Group's WBLI (106.1 BLI) on Long Island has promoted Danielle Costa to weeknight host. Costa, who has been a regular presence on BLI's weekend lineup, moves into the weeknight slot previously held by Cat, who recently shifted to afternoon drive. "Danielle has consistently demonstrated a strong More

Mission Media Launches Podcast Quality Score
Mission Media
Mission Media
Mission Media has launched the Mission Media Quality Score, a new methodology within its proprietary Content Hub designed to help advertisers and agencies evaluate and curate podcast inventory. The Quality Score evaluates podcasts using a range of factors measured over time, including total audience More

Magellan AI, Barometer Expand Podcast Partnership
Magellan AI
Magellan AI
Magellan AI and Barometer have expanded their partnership to cover programmatic podcast advertising, with Magellan AI becoming Barometer's exclusive measurement provider for programmatic campaigns. The companies have worked together for several years on direct podcast campaigns. Under the expanded More

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Senate Sets Sept. 17 Hearing for FCC Nominee
Danielle Thumann Severs
Danielle Thumann Severs
The Senate Commerce Committee will hold a nomination hearing September 17 for Danielle Thumann Severs, President Donald Trump's nominee to fill a vacant seat on the Federal Communications Commission. The hearing is scheduled for 10:30am ET in the Russell Senate Office Building. Trump formally submitted More

WGTS Names Chobotar Chief Administrative Officer
Todd Chobotar
Todd Chobotar
WGTS 91.9 in Washington, DC, has named Todd Chobotar as its next Chief Administrative Officer, effective October 26. He succeeds Kelly Carvalho, who left the Chief Administrative Officer position in May to pursue another opportunity. Chobotar will join the leadership team of Atlantic Gateway Communications, More

Audacy Launches NFC North Weekly Sports Show
''Inside the North''
''Inside the North''
Audacy has launched "Inside the North," a new weekly one-hour sports show devoted to the NFL's NFC North and its four teams: the Chicago Bears, Detroit Lions, Green Bay Packers and Minnesota Vikings. The program will be hosted by 104.3 The Score morning co-host David Haugh and feature a panel of former More

Former HOT 97 Host Buc Wild Dies at 47
Timothy ''Buc Wild'' Joseph
Timothy ''Buc Wild'' Joseph
Timothy "Buc Wild" Joseph, the former HOT 97 New York personality best known as co-host of the "Star & Buc Wild" radio show, has died at age 47. His longtime friend and former co-host Star announced Joseph's death during a YouTube livestream on Wednesday. Star said Joseph died Sunday at the Pink Houses More

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Changes & Moves
Greg Papa
Greg Papa
KNBR (The Sports Leader) San Francisco has signed longtime Bay Area sports broadcaster and San Francisco 49ers radio voice Greg Papa to a new More

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