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#180 Merced CA

Spring 2018 Nielsen Audio Quarterly Report (Updated: 07-24-18)
12+ Population: 235,300 (Black: 8,200) (Hispanic: 125,500)
Surveyed: Spring/Fall

Station Fall 16 Spr 17 Fall 17 Spr 18 Format Owner
KBOS-FM N/A 0.8 1.2 0.8 Rhythmic CHR iHeartMedia
KDJK-FM 1.5 0.8 N/A 0.8 Classic Rock Cumulus Media
KWNN-FM 1.1 0.8 0.8 0.8 Rhythmic CHR Cumulus Media
KWYE-FM 0.8 0.8 0.8 0.8 Hot AC Cumulus Media
KJSN-FM N/A 0.8 N/A 0.4 AC iHeartMedia
KVVF-FM 0.8 N/A N/A 0.4 Rhythmic CHR Univision Radio
KABX-FM 7.3 6.5 6.3 N/A AC Mapleton Communications
KBRE-AM 1.9 2.3 2.0 N/A Rock Mapleton Communications
KGAM-FM 1.1 N/A N/A N/A Spanish Lazer Licenses
KHTN-FM 9.5 10.3 10.2 N/A Rhythmic CHR Mapleton Communications
KLOQ-FM 5.7 4.2 3.1 N/A Regional Mexican Mapleton Communications
KUBB-FM 4.2 4.6 5.5 N/A Country Mapleton Communications
KYOS-AM 2.7 2.7 3.1 N/A News Mapleton Communications

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2018 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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WBAL-AM/Baltimore: WBAL Radio and Hearst Stations announced the completion of a new studio for WBAL Radio. After many faithful years of service, the old studio was taken apart, walls were removed to make more room, and a new, multi-media facility was built. This new WBAL Studio space is based on Wheatstone Audio-Over-IP technology, using the latest LXE Console from Wheatstone. The console is designed to be fully flexible, with almost all buttons able to be custom programmed for the needs of the station.